Brand & Marketing Specialist Bucharest

Brand & Marketing Specialist
Bucureşti
Bucharest, Bucharest, Romania

About the role:

The Global Brand & Marketing Specialist is a key contributor to the success of the FLS brand strategy and plan. Global Brand & Marketing Specialist will demonstrate industry knowledge by translating the Brand Strategic Plans into actionable plans that will position FLS very strongly in the marketplace and to win at the point of purchase.

Global Brand & Marketing Specialist is responsible for the development and implementation of all brand communications activities, both internally and externally. Coordinates the efforts of the brand and marketing communication team for the purpose of achieving the defined business growth objectives across all brands.

Global Brand & Marketing Specialist is overall responsible for implementing brand strategies and activation plans with the goal to grow our brands and reaching higher levels of market shares.

Responsible for managing brand development and brand digital projects and contribute to brand projects in alignment with our brand strategy and policies, as well as to develop tools and guidelines for brand strategy implementation for the local markets.

Global Brand & Marketing Specialist oversees all the brand guidelines, policies and tools including the promotional (merchandise) online store and the DAM (Data Asset Management) tool.

Manage the brand related budget and reporting.

Responsible to measure and report the performance of all branding related activities and campaigns against goals (e. g. , ROI, KPI's) and adjust strategy to hit targets.

Tasks and Responsibilities:

Your Competencies:

Key Interfaces and Stakeholders

Education and Experience