Digital Marketing Specialist (PPC/SEO)
Lion Group is a holding company for a number of different ventures.
One of our new portfolio agencies floodmaker.com - is looking for a digital marketing specialist. You will work on current portfolio companies as well as helping with delivering marketing services to new clients.
The Role
Position Overview: We are seeking an experienced SEO & Paid Campaign Specialist to join our team. The ideal candidate will have a proven track record of success in SEO, keyword research, article writing,
- page and
- page SEO, and managing paid campaigns, including Google Ads, Microsoft Ads, and Facebook Ads. This role requires expertise in A/B testing, ad copy creation, and the ability to utilize tools such as Hub
Spot, SEMrush, and Google Analytics effectively.
Key Responsibilities:
- Conduct comprehensive keyword research to identify valuable opportunities for content creation and optimization.
- Develop and implement
- page and
- page SEO strategies to improve search engine rankings and organic traffic. - Write
- quality articles and web content optimized for SEO. - Plan, execute, and manage paid advertising campaigns across Google Ads, Microsoft Ads, and Facebook Ads.
- Perform A/B testing to optimize ad performance and improve conversion rates.
- Create compelling ad copy that drives engagement and conversions.
- Monitor and analyze campaign performance using Hub
Spot, SEMrush, Google Analytics, and other relevant tools. - Provide regular reports on SEO and paid campaign performance, along with actionable insights and recommendations for improvement.
Qualifications:
- Proven experience in SEO, keyword research, and article writing.
- Strong understanding of
- page and
- page SEO best practices. - Demonstrated success in managing paid advertising campaigns on Google Ads, Microsoft Ads, and Facebook Ads.
- Expertise in A/B testing and ad copy creation.
- Proficiency in using Hub
Spot, SEMrush, and Google Analytics. - Excellent analytical skills and the ability to interpret data to drive
- making. - Strong communication skills and the ability to work effectively in a remote team environment.
- A track record of achieving measurable results and driving growth through digital marketing efforts.
What We Offer:
- Competitive salary and benefits package.
- Flexible working hours and remote work opportunities.
- A collaborative and supportive team environment.
- Opportunities for professional development and growth.
Ideal Profile
- You have at least 3 years experience ideally in Performance Marketing or SEO / SEM within Marketing
- Can work alone remotely and fully focused on this job. Please do not apply if you are someone looking for multiple jobs
- You are highly goal driven and work well in fast paced environments
- You pay strong attention to detail and deliver work that is of a high standard
- You possess strong analytical skills and are comfortable dealing with numerical data
What's on Offer?
- Leadership Role
- Fully Remote
- Digital marketing role
- Potential for growth with the startup agency
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