Junior Brand Manager
Junior Brand Manager Consumer Tissue SEE m/f/d
Wearecurrentlylookingfor a Junior Brand Manager Consumer Tissue (CT) South East Europe (SEE) for our CG Region
Central East business unit. The employment is for unlimited contract, through local Romanian external employment agency.
About Essity
Together, weareimprovinglives, everyday.
Workingfor
Essity is a chance to directlymaketheworld a healthier, more hygienic and saferplace. Withimpactfulinnovationscoupledwithsustainablesolutions, westrive to reach more peopleeveryyearwiththenecessary and
- being.
Wearelookingforpeoplewhoembody our values, aren'tafraid to challenge, innovate, experiment, and moveat a fastpace. Wearealwayslookingforways to improve our products, our business and ourselves. Ifthis is you, we'd love to talk.
About the
Role
As
Junior Brand Manager Consumer Tissue, you areresponsiblefor our brand ZEWA in SEE (Romania, Croatia, Serbia, Bulgaria and Adriatics). Consumer Tissue is an essentialcategory in the Essity portfolio and consists of
- categories – Bathroom
Tissue (BRT), Household Towels (HHT) and Hankies & Facials (HAFA). You areresponsiblefordeveloping and executingthe local 360° marketing plans. Allactivationstrategiesonbrand, channel and productlevelshould be in accordancewith global strategies and marketing priorities and arebasedon a strongsustainabilityfoundation.
Key priority is to ensure
Zewa´sgrowth in therespective markets. You arenotonlycoordinatingproductlaunches and innovations, supportingtheactivation our ATL and digitalcommunication, butalsomanagingtheinterfaces to productdevelopment, sales and shopper marketing.
The positionreports to the
Brand Manager Consumer Tissue SEE.
What You Will Do
Contribute to theimplementation of thebrandstrategyforthe Consumer Tissuecategories (BRT, HHT and HAFA) withinthe
Region SEE to drive ZEWA’sdevelopment, improvingbrandstrength and position in the SEE markets.
Support theexecution of agreed marketing activities like launchesor ATL, BTL includingdigitalcommunicationactivities.
Cooperatewith and lead externalagencies (Digital, Design, Media, PR) and continuouslyevaluatethem.
Develop and align BTL and other marketing activitieswithothercommunicationactivities.
Contribute to theproductlaunchprocess (incl.
- launch) according to agreedplan and withinassignedbudget. Maintainrecords of sales volume, revenues and advertisingcosts and analyzethemagainstforecasts.
Collaboratewith
Sales, Customer Marketing, Logistics and Digital Brand team to ensurebrandcommunicationalignment and implementactivations, maintainbrandwebsitesupdatedaswellasotherbrandcommunicationchannels.
Ensure collection of brand/product/channelrelatedinsights and considerthem in thedefinition of the go to market strategy.
Ensureadequateinternal and externalcommunication in case of qualityissues
Collect, analyse and prepare reportson market data, competitorsactivities, consumer trends.
Who You Are
University or college degree in Marketing, Business Administration orsimilar
Min. 1, 5 years of workexperience in branded FMCG Marketing – additional Sales experience is of advantage.
Experience in digitalcommunication (owned, earned, paid)
Experience in project management, drivinginitiativesviacollaboration in a line and matrixorganization.
Self-reliant, organized,
- on and
- orientedway of working
Good planning and
- solvingskills, agilemindset
Attention to detail and capacity to handlemanysmallprojects in thesametime
Team player and communicatorwithgoodinterpersonalskills
Fluent in English
Verygoodknowledge of MS Office aswellas Nielsen and SAP BW
Experiencewith Google Analytics, Facebook Business Manager and Google Ads/Search
Console is of advantage.
Willingness to travel
What
We
Can
Offer You
Work in an internationalenvironment
Possibility to learn and develop
Agile and flexiblehybridways of working
Competitiverenumeration
Mentoring & training
Collaborative and Inclusive
Culture | Empowering & Engaged
Leaders | Workingwith
Powerful
Purpose & Sustainable
Impact | Learning and Growing in your
Career | Supporting
Well-being & Sustainable
Working Life | Life-changing
Innovations |
Together, we are improving lives, every day.
Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for
- being.
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