Marketing Manager Bucharest

Marketing Manager
Bucureşti
Bucharest, Bucharest, Romania

About Us The Kumorai Story

Kumorai (from the Japanese kumo, cloud) is now a California-headquartered, globally distributed team with roots stretching from San Francisco to most recently Romania. Our Saa
S platform gives enterprises a single,
- code pane of glass to design, deploy and govern hybrid networks across AWS, Azure, GCP,
- prem data centers and everything
- between.

The majority of our clients such as Cisco, Bank of America are from the United States. They report up to an 80 % reduction in deployment effort and Op
Ex after replacing
- hoc scripts with Kumorais
-
- drop blueprints and
- driven automation. We are a
- growing company with a lot of potential to expand through partnerships and
- led growth motion, but for that, we need to step up on branding, demand generation, revenue orchestration and for that we need you.

Behind the software is a powerhouse of 105+ years of combined industry experience and ten CCIEs, plus multiple Masters and Ph
D degrees from institutions like Georgia Tech. Our specialists have walked the
- center aisles, solved the
- night Sev-1s and know exactly where traditional tooling breaks.

Today our motto is bold and simple: Infra Automation. Made Simple. If you believe infra should deploy in minutes, not months welcome to Kumorai. We're just getting started, and the view above the clouds is spectacular.

About You (Our Ideal Candidate)

You're the rare
- stack tech marketer who can talk cloud or infra automation one minute and tagline copy the next. You've already:

• Piloted a small but strong team (think copywriter, designer, video editor, sales team, maybe an agency or two), and you know how to coach talent without micromanaging.
• Launched B2B cloud or infrastructure brands into the US market from Europe.
• Thrived in environments where the mission is to simplify
  - cloud and
  - center management and kill complexity for engineers.
• Turned Linked
  In and other online assets into a
  - gen engine, not just a vanity metrics board.

• Run events and partner activation programs as a growth driver for the company.

• Live in Romania or the wider Balkans or Eastern Europe, happy to sync for daily
  - ups during US PST mornings or noon.
  If
  - free infrastructure automation makes your marketer heart beat faster, keep reading.

This is a
- time, fully remote, independent contractor position.

Top Objectives (first 12 months)

1. Brand Lift: Position Kumorai as a top-3 mentioned
   - cloud platform among Dev
   Ops / Net
   Sec audiences, measured by monthly social listening reports.
2. Create a marketing plan for 2025/2026 based on market research, customer journey mapping.
3. Co-create educational and client activation assets (sales decks, landing pages, tutorials, videos and knowledge centers.
4. Demand Gen Pipeline: Create pipeline and generate demand via webinars, email nurtures, and targeted content.
5. Content Velocity: Ship a minimum of 2
   - leadership assets/month (whitepaper, case study, or
   - form blog) and 8
   - posts/week across team channels.
6. Launch a newsletter that will resonate with CIOs, CTOs and system admins/network partners.
7. Ops Excellence: Design and roll out a marketing-to-sales SLA (lead scoring + routing) that cuts average
   -
   - demo time.

Other Responsibilities

• Own the brand presence
  -
  - end website messaging, visual identity, tone of voice.
• Create and capture demand: manage paid, organic, email, and event campaigns that feed the sales funnel.
• Run the webinar program: from speaker wrangling to
  - event nurture.
• Grow our mailing list.
• Coordinate agencies & vendors (PR, ABM data, design overflow) and negotiate contracts to hit ROI targets.
• Press & analyst relations draft releases, land at least 4 industry mentions/quarter.
• Marketing analytics & budget ownership; present monthly performance dashboards to the exec team.

Requirements

• 5+ years in B2B tech marketing, with 2+ years leading a team.
• Technical depth in cloud computing, network automation, or
  - center infrastructure you can translate VPC peering into
  - room English.
• Fluent English (written & spoken); other European languages a plus.
• Based in Romania/Balkans (or able to work there legally) with reliable overlap to US PST (16:00 - 20:00 EET).
• Hands-on experience with webinar platforms and demands.
• Data-driven mindset comfortable building dashboards and talking CAC, LTV, and SQL queries.
• Proven track record of scaling high tech audiences and launching
  - new product narratives.

The Bar We Set

Kumorai is rewriting how enterprises deploy infrastructure our mission is nothing less than erasing the complexity of
- cloud and
- prem networks.
 Lets build the future of the cloud together!