Senior Digital Account Manager - Bucharest

Senior Digital Account Manager
Bucureşti
Bucharest, Bucharest, Romania

[ minimum 3 years experience in the media industry ]

Role: Senior Digital Account Manager

Department: Media

Reporting to: Digital Manager/Digital Account Manager

Location: Bucharest, Romania

Overview:

The Senior Digital Account Manager is responsible for executing all daily media planning activities and client service activities associated with assigned accounts and is responsible for strategic planning recommendations.

It provides problem solving, both internally and externally, while maintaining successful client relationships, prepares media plans,
- buy final reports, strategic recommendations and Po
Vs, and is responsible for the digital product and digital story that the agency presents customers and in pitches.

Responsibilities:

Develops integrated media planning solutions in accordance with the client’s brief and brand / media strategy, using the agency’s specific strategic planning tools and ensuring that it incorporates learnings from previous campaigns.

Agreeing and setting, together with the client, the objectives that the agency must fulfill and monitoring their achievement

Strategic consulting in communication using the best approaches and tools of the agency

Coordinating the team (which may also include colleagues who do not directly report to him), to think of holistic communication solutions

Analytical skills – comfortable with numbers to provide strategic recommendations that integrate all available data

Demonstrates an understanding of the agency’s digital products and develops capabilities to explain the benefits to clients, integrating them into strategic propositions and analyzing their contribution to campaign results.

Prepare
- campaign / closure reports, which must be structured in a simple, visually appealing and
-
- understand manner and must contain conclusions and learnings from the closed campaign, as well as bring better understanding of the contribution of each channel to campaign objectives.

Collaborates with agency research specialists to develop digital competitive analysis, digital audience analysis (online consumer behavior) for clients using agency tools and other market tools

Ability to interface with client marketing team locally and regionally

Anticipating customer needs and establishing an internal process to meet them

Ensures that the team, at all levels, connects with the customer efficiently and effectively

Lead strategy meetings with clients, quarterly review meetings, etc.

Collaborate with the Content (Special Projects), Digital, Research departments to create proposals for the client that integrate the products of the agency and the group

The ability to work and understand all tools owned by the agency and to integrate them into the services offered to clients

Education, skills and behaviours:

Native Romanian;

3+ years of experience on a similar role;

Numerate and analytical;

Proficient in English;

PC literate (Excel, Power
Point, Word);

Demonstrable account managementskills;

Very good communication skills;

Good analytical skills to identify consumer journey planning;

Good target orientation e. g. very results driven, ability to work effectively to targets.

What’s in it for you:

Everything considered a company standard nowadays, plus more

Flexible
- work model;

Light Friday;

Medical subscription and health insurance;

Full access to WPP international training and development programmes;

Access to WPP benefits, applicable worldwide;

Internal and exernalmobility;

A great team, passionate about working together but also having fun together.

Applications will be processed continuously. Only shortlisted candidates will be contacted.

Detalii privind locul de muncă:

Firma:	Mindshare
Localiția:	Bucureşti Bucharest, Bucharest, Romania
Adăugat:	21. 11. 2023 Postul de muncă activ

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