Brand Activation Manager, Self Care/Pharma Channel
Brand Activation Manager, Self Care/Pharma Channel-2407017848W
Description
Kenvue is currently recruiting for:
Brand Activation Manager Self Care / Pharma Channel
This position is based in Bucharest (Romania).
Who we are
At , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson’s and BAND-AID® Brand Adhesive Bandages that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22, 000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, .
Role reports to: Brand Activation Lead
Location: Bucharest (Romania)
What you will do
Key Responsibilities
Effective contribution to implementation of Brand Activation Plans
-Implementation of execution of the Commercial Plan, with particular focus on the 4 P's analysis (Product, Place, Price and Promotion).
-Implementation of the EXECUTION of the annual plans into the Point of Sales, increasing the brand visibility through Perfect store and Category Management projects. Ensure to match the sales cycles needs and the peak of seasonality.
-Check campaign performance through consistent critical metrics measurement.
-Handle the budget assigned, maximizing the efficiency of the actions implemented to optimize the Return on the Investment. Follow the requirements related to Cosmetics and Medical Devices collaborating with Regulatory, Medical Affair, Health Care Compliance and Legal Departments.
-Analyze the profitability and efficiency of the category/brand actions executed, continuous looking for takeaways to maximize the business and the P&L sustainability
Be a counterpart to the local channel teams and major customers.
-Provide the channel teams with all the product and marketing information and material needed. Align on customer targets and give input on tracking measures, in line with the Activation Plan. Ensure relevant product & shopper training for sales team with support of regulatory team.
Monitor the Market / Insights
-Be knowledgeable on syndicated data use and interpretation, having the responsibility for
- depth Market Share Tracking on Channel and customer and discuss relevant actions with the sales and Hub Brand Teams respectively.
-Provide to Hub Marketing with analysis with competitive information & highlight local challenges and relevant category insights based on behaviors of shopper trends.
Support on the local BTL budget (BME) & understanding of brand P&L.
Contribute to effective country representation at Hub Brand Alignment Meetings (international forums, monthly meeting with centralized Southern Europe cluster colleagues and
- functional commercial teams), highlightinglocal business needs to increase the sellout and product rotations (ensuring to be delivered on time) and promoting local achievements and results.
Input on local issues and requirements to brand strategy & brand plans expected.
Qualifications
What we are looking for
Required Qualifications
- making skills
What’s in it for you
-Competitive Total Rewards Package
-Learning & Development Opportunities
-Employee Resource Groups
*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.
Fii primul, care se va înregistra la oferta de muncă respectivă!
-
De ce să cauți de muncă pe Lucrezi.ro?
În fiecare zi oferte noi de muncă Puteți alege dintr-o gamă largă de locuri de muncă: Scopul nostru este de a oferi o gamă cât mai largă de opțiuni Lasă să-ți fie trimise noile oferte prin e-mail Fii primul care răspunde la noile oferte de muncă Toate ofertele de muncă într-un singur loc (de la angajatori, agenții și alte portaluri) Toate serviciile pentru persoanele aflate în căutarea unui loc de muncă sunt gratuite Vă vom ajuta să găsiți un nou loc de muncă